Feel like you’re the next Christopher Bailey? This might be your year.


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ShopStyle, the social shopping and styling site, has launched a nationwide fashion initiative to support the UK’s best emerging fashion talent. It’s calling upon designers with transactional websites to win the chance to showcase their collections on the website with well-known brands like All Saints, French Connection and Miss Selfridge.

Three winning designers, selected personally by fashion stylist Bay Garnett will see their designs sold on ShopStyle for four months during autumn/winter 2008/2009. Their designs will also feature in a ShopStyle ‘Stylebook’ on the site.

If you’re up to the challenge, complete your application online, and you could find your creations selling from December to March. Good luck, style stars.