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|'Scruffy' Oxford Street set for Revamp|
- Council targets eastern end souvenir shops for attention
AT least UKP70 million is to be splashed out on a revamp of Oxford Street.
Westminster Council, the authority with the money to spend as part of its Vision of the West End scheme, aims to concentrate its efforts on the eastern end of the famous shopping thoroughfare on the grounds that it is currently the "scruffy" section.
This scruffiness seems, in the councilís eyes, to be embodied by small-scale souvenir shops (pictured).
"The reason why this end of Oxford Street has never matched the Selfridges end is because the ownership of all the buildings is fragmented, so its hard to assemble large enough sites to do big retail developments," said Sir Simon Milton, leader of Westminster Council.
Mayor Ken Livingstone has also spoken out on the need for central London and Oxford Street in particular, to attract shoppers who have drifted away to outlying mega-malls like Bluewater. His plans for a tram along the street remain, however, on the drawing board.
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